Thanks for stopping by! Text “DARYL” here to get the latest on what I’m up to. 🙂
Thanks for stopping by! Text “DARYL” here to get the latest on what I’m up to. 🙂
One of the coolest things about hosting a podcast is getting to have conversations with people who have directly shaped the way I operate. In this episode of The Marketing in Action Podcast, I sat down with Kate Shoaf, who played a major role in how I think about structure, systems, and strategic messaging. What made this chat even better is that Kate’s current role as Director of Lifecycle Marketing at Teamwork allowed us to dig into a space that a lot of people still aren’t clear on.
One of the best parts of hosting a podcast is when a planned conversation expands into something so much deeper. That’s exactly what happened when I sat down with Kelsey Carter for this episode of The Marketing in Action Podcast. We planned to talk about personal branding and habit stacking, but what unfolded was a conversation about identity, empathy, and how to show up in every area of life as your full self.
Hey there. AI has been a hot topic in marketing and business for the past few years, and for good reason. It’s changing the way we handle sales, content creation, and customer engagement. But with all the buzz, there’s still a lot of confusion about what AI actually does for businesses. That’s why I sat down with Dexter Morgan on The Marketing in Action Podcast to break it all down.
Hey there. “Provide value.” It’s a marketing buzz phrase you’ve probably heard a thousand times. The funny thing is, many marketers don’t truly understand what it means to provide value. Instead, they assume they know what their audience wants—and often, they’re wrong.
Hey there. Let’s talk about the bait and switch in email marketing—a tactic as old as email itself. Here’s how it works: you lure someone in with an incredible upfront offer, often a downloadable resource or limited-time access to something valuable. They eagerly hand over their contact information, only to be hit later with standard marketing messages, newsletters, or sales pitches that don’t even come close to the value of the initial promise.
Hey there. As we head into 2025, the digital landscape is noisier than ever. Social media platforms are saturated, algorithms are constantly evolving, and reach is becoming harder to achieve. Add the explosion of AI into the mix, and it’s clear that building genuine one-on-one connections with your audience is more important than ever.
